DAN will create a team to serve Kroger called fresh@dentsu, led out of full-service media and creative agency 360i as well as with specialists from Amplifi, M8, Merkle, MKTG and … Read the full story by Steve McClellan
California Attorney General Xavier Becerra has already sent warning notices to online companies over alleged violations of the state's new privacy law. Read the full story by Wendy Davis
Charlie Daniels did not mince words. He was not a "prepared statement" kind of guy. Read the full story by Adam Buckman
Many advertisers that are now on the boycott bandwagon will have to rethink their strategies completely if the boycott does not yield results. Read the full story by Maarten Albarda
Facebook took an estimated 24 hours before removing 88 ads bought by President Trump's re-election campaign, which contained Nazi symbols. Read the full story by Gavin O'Malley
TV network sales execs are up in arms over Nielsen's announcement that it would delay integration of out-of-home viewing into its national TV ratings. Nielsen intended to add OOH viewership … Read the full story by Wayne Friedman
Yesterday I sat in front of my PC camera having a Zoom call with the rest of my staff -- me,, myself and I. Read the full story by George Simpson
It was the best of quarters, it was the worst of quarters. That is the preliminary assessment of the ad industry's Q2 results by the equity research team at Pivotal … Read the full story by Joe Mandese
For advertisers dependent on live sports on TV, it's time to get your Plan B in place. Read the full story by Dave Morgan
"Democrats will restore the FCC's clear authority to take strong enforcement action against broadband providers who violate net neutrality principles through blocking, throttling, paid prioritization, or other measures that create … Read the full story by Wendy Davis
A singular focus on price limits the potential contribution that procurement teams can make to marketing ROI, according to a new WFA report. Read the full story by Steve McClellan
Scenarios with high complexity and uncertainty can be paralyzing, and paralysis is the enemy. The "new world" can be viewed through three lenses -- what is accelerating, what has been … Read the full story by Terry Young
After two years of work, the independent auditors say Facebook Inc. has made progress, but are particularly critical of its failure to curb hate speech by politicians, and of its … Read the full story by Karlene Lukovitz
OMG says it was attracted both by podcasts' rapidly growing audience base and increasing targeting and measurement capabilities. Read the full story by Karlene Lukovitz
#StopHateForProfit organizers say it's now clear that CEO Mark Zuckerberg and his senior executives have no intention of taking the stronger measures against hate content that they have laid out. … Read the full story by Gavin O'Malley
When the President of the United States is the poster child for rude behavior, it's tough for politeness to survive. Read the full story by Gord Hotchkiss
Amazon's Jeff Bezos, Apple's Tim Cook, Facebook's Mark Zuckerberg and Google's Sundar Pichai are scheduled to appear July 27 before the House Judiciary Antitrust Subcommittee. House Judiciary Committee Chairman Jerrold … Read the full story by Gavin O'Malley
Ashley Merrill, joining Outdoor Voices as chairman and taking an investment stake, believes in company's "Get the world moving" mission. Read the full story by Sarah Mahoney
The rollout will begin in the US and Michelin and Moen will be among the first brands to benefit from the marketplace. A rollout to international markets is planned for … Read the full story by Steve McClellan
Some skuttlebutt I heard this weekend that "Ad Age" is on the block was incorrect, but the premise of this column -- the more things change, the more they remain … Read the full story by Joe Mandese
The arrival of this new documentary is meant to coincide with this summer's marking of the 100th anniversary of the 19th Amendment. Read the full story by Adam Buckman
The deal lasts through the end of the year and includes a joint effort by OMG and streaming platform Spotify to develop audience research and a set of best practices … Read the full story by
The Advertising Research Foundation has named long-time industry media researcher Josh Chasin the 2020 recipient of its Erwin Ephron Demystification Award, an annual awards presentation paying tribute to legendary industry … Read the full story by Joe Mandese
IPG Mediabrands UM unit, and its client American Express, have kicked off an initiative to support small businesses struggling with the COVID-19 pandemic crisis. The platform, dubbed "All In For … Read the full story by Joe Mandese
Almost half (48%) of Americans are very to extremely concerned about not being able to provide basics for their family. Read the full story by Larissa Faw
Former Google VP and Chief Compliance Officer Andy Hinton provides expert advice to help brands tackle discrimination, harassment and racism to gain trust and reduce friction. Read the full story by Laurie Sullivan
When pea-based snacks PeaTos launched in 2018, one of its biggest targets was Cheetos --- leading to a trademark spat with Frito-Lay. Read the full story by Steve Ellwanger
The free two-week summer camp program, taps the expertise of athletes to inspire America's stuck-at-home kids with the spirit of exploration. Read the full story by Sarah Mahoney
Besides the digital "badge," users can request a "hard" badge they can display on their Jeep's bumper or keep in a scrapbook. Read the full story by Tanya Gazdik