Many Chicago-based brands also had a reaction to the historic moment, staking their claim to the Pope's roots. Read the full story by Tanya Gazdik

The agency veteran succeeds Marla Kaplowitz, who is departing at the end of May after leading the group for eight years. Read the full story by Steve McClellan

Reardon was in the role for about a year and a half. For now his duties will be taken on by Will Swayne, who continues as Global Media Practice President. Read the full story by Steve McClellan

"Continuing to operate the legacy opt-out tools does not align with the direction of NAI's self-regulatory program going forward," the organization said Wednesday in an email to members. Read the full story by Wendy Davis

That which we call GroupM - or "WPP Media," for that matter - by any other name would yield as much equity, right? Read the full story by Joe Mandese

Ahead of its NewFronts presentation, Meta announced it is testing "Trending Ads" on Reels and creator marketing solutions on Facebook and Instagram, and adding video ads on Threads. Read the full story by Colin Kirkland

First, Nielsen, thank you for creating a new view of The Gauge that breaks out the viewing of content that is ad-supported. Read the full story by Dave Morgan

Brands are competing for attention across fragmented landscapes, and those focused on traditional search strategies are losing attention and relevance. Read the full story by Laurie Sullivan

Mattel confirms price hikes; Mintel says consumers will push back hard this holiday season. Read the full story by Sarah Mahoney

Snapchat announced the launch of a location-specific brand campaign, AI campaign solutions, ad updates and an in-person live music series. Read the full story by Colin Kirkland

The deal - which covers the next two upfront TV cycles - will continue NBCU's previous ad structure in part. Analysts say this is key for the leverage needed in … Read the full story by Wayne Friedman

Google outlined its own remedies after the DOJ asked a judge to force Google to divest two key pieces of its ad-tech business to address an illegal monopoly. Read the full story by Laurie Sullivan

What does Joe Biden want? That's the question that comes to mind as he prepares to appear on "The View" on Thursday. Read the full story by Adam Buckman

The creator economy is growing at five times the rate of the traditional media sector, which is expanding at 5% annually. A new IAB study finds the digital economy now … Read the full story by Colin Kirkland

CEC Media Network will feature family-friendly content and CEC characters, with large format video walls and television screens. Read the full story by Teresa Buyikian

A one-camera workplace comedy set in a DMV office, and a made-for-network TV spinoff of "Yellowstone'' are two of the new shows on tap for CBS next fall. Read the full story by Adam Buckman