Mediapsssst
Andrew Teman couldn't believe it when the "Dunk in the Dark" campaign became an award-winning poster child-type industry happening. He said he'd quit advertising if that happened, but didn't. But … Read the whole story
At a Y&R "boot camp" in New York this week, entrepreneurs are told to be relentless, relevant and good communicators. Read the whole story
L'Oreal Paris's brand promise is to help make the world more beautiful, but normally it just does that by beautifying people. Beginning today, it … Read the whole story
Tor Myhren, creator of the "E*Trade Baby," has been named worldwide chief creative officer of WPP ad shop Grey. Myhren will continue as president … Read the whole story
More data has come out today that suggests roughly half -- or in this case 54% -- of digital ads aren't even viewable. Highlighting … Read the whole story
- COMMENTARY
The marketing world has changed, and so have the types of people who do well at it. If you want talent today, look for … Read the whole story
Walmart Canada launched a TV campaign for Halloween starring a mother who loves Halloween almost as much as Claire Dunphy from “Modern Family.” When … Read the whole story
Marc Burns was promoted to managing director of BBDO San Francisco. He most recently served as a group account director for that agency. Burns … Read the whole story
CP+B was named creative agency of record for Hotels.com. Young & Rubicam Chicago previously handled the account. CP+B bested Arnold and Leo Burnett for … Read the whole story
