MAD Agency Daily
Wednesday, December 31, 2014
  • Isobar Named Digital AOR For Enterprise Holdings

    The agency, part of Dentsu Aegis Network, will work with the client across its digital properties globally, focusing on marketing, mobile and web customer … Read the whole story

  • Capital One Touts Wallet App, Apple Pay In New Ad

    The credit card firm is debuting a new spot during Wednesday night's Capital One Orange Bowl on ESPN. The ad was created by DDB, … Read the whole story

  • Consumers Favor 'Green' Companies, No Matter Why They Are Green

    Three in five Americans say they will make a New Year's resolution to live a "greener" or more environmentally friendly lifestyle in 2015, including … Read the whole story

  • More Digital Out-of-Home Ads Coming To Malls

    Mall owner CBL Properties is deploying a DOOH ad network to 30 large malls across the U.S., with plans to add another 60 malls. … Read the whole story

  • The Art Of Giving And Receiving Online Comments

    There's an art to giving and receiving comments that few take time to learn. An article published in the most recent edition of "Harvard … Read the whole story