On Monday, Publicis said it is in talks to buy press agency Relaxnews for 15 million euros ($17 million). The two hope to reach a deal by April. Read the whole story
The agency behind such efforts as the Heineken James Bond ad and the Sabra ads featuring Jeffrey Tambor, is rebooting itself to enable ambitious … Read the whole story
Scout will serve as the European-based conglomerate's lead agency overseeing sports marketing strategy, activation and measurement for Schneider Electric worldwide. The agency's New York … Read the whole story
Publicis Groupe is in exclusive talks to acquire Paris-based press agency and content creator Relaxnews in a deal that would help the holding company's … Read the whole story
"What really sealed the Boulder location was the buzzing technology scene and the positive energy the town has," says Michael Maginnis, Presient MJD. "There … Read the whole story
Dentsu reported a 9.8% revenue gain for the first nine months of its fiscal year 2015. By region, Dentsu Aegis achieved 9.3% organic growth … Read the whole story
In the newly created post of executive director of client relations, Mollo's responsibilities will focus on managing relationships with senior client leadership and supporting … Read the whole story
Well, I suppose I've lost. Despite years of crusading -- in print and onstage and even before a major, major government agency -- I … Read the whole story
Booking.com launched a 60-second TV spot that follows the story of one man whose destiny is determined by the accommodations he chooses when using … Read the whole story
Lapiz named Carlos 'Ia' Murad as creative director. Murad will lead creative for brands including Purina Latin America, Kellogg's, Mexico Tourism Board and Nintendo, … Read the whole story
After completing a government-mandated RFP, the United States Marine Corps renewed its recruitment-advertising contract with J. Walter Thompson, continuing their 67-year relationship. Since 2007, … Read the whole story