Okay -- so there's really nothing that can -- or quite possibly, ever will -- fill the void left by the ending of "Mad Men." Read the whole story
The review is the first formal reassessment of the package goods giant's North America media agency assignments in over a decade. Publicis Groupe's Starcom … Read the whole story
Whenever two audience measurement services operate in the same media marketplace it is not unusual for them to produce different tallies, but usually those … Read the whole story
The Interpublic agency will succeed incumbent JWT (part of WPP) on the business, subject to the completion of contract negotiations, which are ongoing. Meanwhile, … Read the whole story
Now, HSUS and its agency Rokkan are hoping to start a conversation about these puppy mills through the Puppy Is Not a Product campaign … Read the whole story
So more people get the message, insurer Jewelers Mutual, with help from Dentsu's mcgarrybowen is launching its first ad campaign. The campaign features real … Read the whole story
Developed by its agency O'Keefe Reinhard & Paul (OKRP), the digital content series supports the retailer's exclusive new American Kennel Club Select products for … Read the whole story
Simple, yet life-changing. Millions of women living in rural India suffer from diseases that are linked to an iodine deficiency. To ensure that women … Read the whole story
GroupM named David Grabert as global director of corporate communications. He will lead strategic external and internal communications to support GroupM's worldwide leadership in … Read the whole story
Valor Hospitality Partners, Atlanta, hired Ames Scullin O'Haire as agency of record for its Sea Palms Resort property. The resort recently underwent a $5 … Read the whole story