MediaPost Agency Daily
Thursday, September 10, 2015
  • Abbey Klaassen Named CMO At 360i

    The former 'Advertising Age' editor and associate publisher joined 360i parent company Dentsu Aegis Network last year and was most recently Director of Corporate … Read the whole story

  • Ad Legend Keith Reinhard to Receive Lifetime Achievement Clio Award

    Over the course of his career, Reinhard placed his indelible mark of work for State Farm, VW, Pepsi, Anheuser-Busch and, of course, McDonald's. Read the whole story

  • Droga5 Is Closing Its Sydney Office

    Agency Founder David Droga said the decision to shut the office was difficult but that it had "floundered over the past few years." Meanwhile … Read the whole story

  • Abbey Klaassen Takes CMO Position At 360i

    While one former Ad Age Editor, Scott Donaton, is off finding himself at Burning Man, another, Abbey Klaassen, is applying herself. How? After a … Read the whole story

  • Broadcast, Cable Upfront Spending Drops Again

    In the recently concluded upfront TV ad marketplace for the 2015-2016 TV season, broadcast TV networks' prime-time spending sank 3.7% to $8.36 billion, with … Read the whole story

  • These 'Dawgs' Bark Out A Tune

    Don't worry though the ad they appear in is subtitled so humans can sing along too. Stick with it to the end and you'll … Read the whole story

  • Belk's Back-To-School Promotion Garners Half Million Responses

    Two in three shoppers (67%) opted in to hear more from Belk and 44% of all consumers have registered via mobile. Read the whole story

  • Advertiser's Mandate In The Age Of Ad Blocking: Blend In

    Ad blocking will hardly kill advertising; it's what drives the Internet. Yet, the rise in ad blocking is a sign that advertisers need to … Read the whole story