MAD Agency Daily
Tuesday, December 22, 2015
  • Tweet Nicely, Durham Beer Lovers

    The Ponysaurus Brewing Company is measuring the holiday spirit with a device that keeps track of tweets in the region. When the sentiment swings … Read the whole story

  • Pedro Avery Named CEO Havas Sports & Entertainment

    Avery succeeds Lucien Boyer and will retain the current roles of group managing director, Havas Media Group UK and CEO Arena Media. Read the whole story

  • IAB Appoints OpenX Co-Founder As Co-Chair of Programmatic Council

    The IAB has appointed OpenX Co-Founder and CRO Jason Fairchild as a co-chair of the IAB Programmatic Council. Read the whole story

  • Havas Acquires Gemini Healthcare

    Gemini Healthcare is currently led by Gary Ainsworth and Michael Pill. Ainsworth will serve as CEO and Pill will serve as chief creative officer … Read the whole story

  • Long's Jewelers 'Engages' Boston

    Forge Worldwide has created its first campaign for Long's Jewelers, titled "How Boston Gets Engaged." "This campaign reminds grooms that a huge part of … Read the whole story

  • Explaining The Irrational: Ad Economy Edition

    Pouring more money into this ecosystem is the moral equivalent of stuffing it into the fireplace and setting it ablaze. It makes you feel … Read the whole story

  • Clumsy Cat And A Cute Meerkat -- The Year That Was In Advertising

    Stuffed toys are again the nation's favourite as we learn that splashing the cash doesn't guarantee you'll be liked. Read the whole story