Adryanna Sutherland is elevated from president, Cincinnati to the newly created COO role. Read the whole story
We Are Unlimited is limited to working on just the McDonald's account. Read the whole story
Shoppers view the items and can immediately find them on the shelves to purchase. It is designed to be a fun treasure hunt mixing … Read the whole story
Steve Piluso will oversee the entire agency's media efforts across the entertainment, travel, retail, CPG, and healthcare sectors. Read the whole story
The experiential exhibit was developed by CCM and designed by Luci Creative. Sister company Ravenswood Studio handled fabrication and installation. Read the whole story
Gildan Activewear is pivoting away from country singer Blake Shelton in a new campaign designed by O'Keefe Reinhard & Paul. Read the whole story
Reality TV figures, YouTube stars, recording artists and others with huge followings among Millennials use their social media platforms as paid shills for brands, … Read the whole story
A long time ago, in a galaxy far, far away, there was a simple marketing world. Creative agencies created advertising, the media department and … Read the whole story
Does The New York Times joining Snapchat Discover lend an air of respectability to a new platform, and breathe new life into an aging … Read the whole story
Dos Equis launched "Spice Up Your Cinco," encouraging fans to take a walk on the wild side May 5. A new ad features the … Read the whole story
LIDA is hiring Jonathan Goodman, who has been the managing director at the agency's London HQ since 2010, to run the direct and digital … Read the whole story
J.D. Power tapped selected Pacific Communications Group (PCG) to develop and implement strategic corporate communications initiatives for its automotive practice. "PCG's experience across the … Read the whole story