"Ultimately, we chose a cast whom are all wildly different from each other--from the conservative cowboy to the Native American activist to the Sudanese … Read the whole story
Apparently fake news is a thing in France, too. And apparently it was rampant during the run up to the just concluded presidential election. Read the whole story
Patagonia says the ad is running in newspapers in Utah and Montana, urging readers to text their support for the 1.35 million-acre area, designated … Read the whole story
With help from the agency Publisher Liberation decided to fight fake news during the recent French Presidential Election by introducing an anti-hoax service titled … Read the whole story
The health-food brand is promoting the fact that its products are free from the eight most common allergens and tells its expanded target audience … Read the whole story
"This could signal an important shift in the marketing toolkit for our industry," Bank of America Merrill Lynch's Nancy Brennan tells "Marketing Daily." Read the whole story
Developed with agency Terri & Sandy, the multi-million dollar campaign contrasts the not-so-perfect moments of the open road with the restful moments that await … Read the whole story
In a bid to rein in costs, P&G will end its relationship with ad-tech provider AudienceScience. P&G Chief Brand Officer Marc Pritchard has lambasted … Read the whole story
Toronto-based food box delivery service Stubborn Farmer launched an online campaign that's reminiscent of those recipe videos constantly shared on social media. The recipes … Read the whole story
Mitch Scharf joined Zenith as managing director of its Atlanta office. He will oversee Zenith's Southeast operations and sit on the Zenith USA Executive … Read the whole story
Solis Tek, a technology developer, manufacturer and distributor focused on bringing products to commercial cannabis growers, tapped KCSA Strategic Communications to create a strategic, … Read the whole story
