Through the first seven months of the year the number of brands running programmatic ads dropped 2%, according to ad tracker MediaRadar. The firm … Read the whole story
During the first nine months of the year, WPP made 18 acquisitions, followed closely by Dentsu with 17, according to a new report from … Read the whole story
The North Face (TNF) is out with a new campaign that for the first time positions the outdoor gear and apparel company as a … Read the whole story
Yes, that would be lying. And that's what Erin Johnson's legal team alleged in a court filing last Friday. Read the whole story
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Tips for CMOs to Share, From a Weary Industry Awards Judge Read the whole story
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In the world of software, buzzwords come and go -- but if you watch their trajectory, you can see where things are going. It … Read the whole story
Santa Monica, CA-based Reach Agency, has won creative duties for two iconic Nestlé candy brands, Butterfinger and Crunch. The assignment includes digital and social … Read the whole story
Burt’s Bees and its agency Mcgarrybowen are out with a new campaign supporting the launch of the client’s new line of cosmetics which is … Read the whole story
Parks Blackwell has joined Fort Worth-based Pavlov as Chief Operating Officer and senior vice president of digital. At Pavlov, Blackwell will be responsible for … Read the whole story
