MAD Agency Daily
Monday, June 18, 2018
  • Unilever Bans Influencers Who Buy Followers

    The company's top marketing executive, Keith Weed, made the announcement at Cannes. It's part of a broader effort at the company to eradicate fraud … Read the whole story

  • Zenith: Mobile Advertising To Overtake TV By 2021

    In two years, money spent on mobile advertising will be more than twice the money spent on desktop advertising. Read the whole story

  • 360i Taps Terrassa For Chief Operating Officer Role

    The WPP veteran is the latest in a series of promotions and new hires that have reshaped the 360i leadership team. Read the whole story

  • Effie Expands Canadian Program

    Effie Worldwide is absorbing Canada's Cassie Awards, a similar platform focused on recognizing marketing effectiveness. Read the whole story

  • Some Creative Musings On The Eve Of Cannes

    When I was at Chiat/Day I remember that Lee Clow could say one sentence and make work better. That's my test. Read the whole story

  • We Are All Pod People Now

    Let's start with a confession. I sometimes feel guilty when I'm wearing my Apple AirPods. Wait, strike that. I often feel guilty when I'm … Read the whole story