MAD Agency Daily
Wednesday, March 6, 2019
  • Publicis Merges Media Shops Spark Foundry, Blue 449

    Spark Foundry CEO Chris Boothe will oversee the combined entity. It's the latest move by a holding company to streamline operations by merging agencies. Read the whole story

  • Brands, Agencies Rally Around Women's Day

    Brands and agencies are celebrating International Women's Day on Friday March 8 with special activities and initiatives. Read the whole story

  • 3 Agencies Undergo Makeovers, Peter Mayer Rebrands

    Frank Collective, Peter Mayer and Brite Media Group are all undertaking brand-refresh efforts. Read the whole story

  • Is Adland Brexit-Proof?

    Figures suggest another bullish year for digital advertising, despite tales of Brexit woe. Read the whole story

  • The In-House to Outsource Conundrum

    "We're leading with the brand first, with an internal voice in building that across all channels. It's the first layer of building voice in-house." Read the whole story