Philippa Brown, a 12-year veteran of Omnicom Media Group, was previously CEO of the firm's UK operations, leading it to record growth. Read the whole story
Dentsu, the Tokyo-based parent of Dentsu Aegis Network, has announced Dentsu Media Runway Inc., a new media services agency, will launch July 1. Read the whole story
Borden is partnering with BrandCory on its logo refresh and with Ohio-based Curiosity for its marketing strategy. Read the whole story
CMO Lauren Crampsie will now also head the agency's flagship New York/New Jersey operation while USA CEO Lou Aversano is shifting to the global … Read the whole story
The in-house unit will provide full-service production management including budget development, venue sourcing, ticketing, content curation, and talent coordination. Read the whole story
In terms of allocating their ad budgets, ad execs are much more bullish on spending in this year's NewFronts than the conventional TV upfronts, … Read the whole story
This latest "Start Something Priceless" effort, from McCann, leverages the universal passion around sport and its inherent values of teamwork, sportsmanship, generosity and inclusion … Read the whole story
Conoco's new “Choose to Choose Go" campaign is designed to appeal to those with short attention spans. The creative, developed with Carmichael Lynch, showcases … Read the whole story
Johannes Leonardo has hired Ben Muldrew as the agency’s business integration lead on the Volkswagen account. He is tasked with ensuring a seamless integration … Read the whole story
The Maryland Lottery and Gaming Control Agency has selected MARC USA’s Cogniscient Media to handle all media planning and buying duties. It's the agency's … Read the whole story