The pilot program is designed to get feedback and detect potential bugs. The internal tech platform is scheduled for a U.S. rollout later this … Read the whole story
Several of the biggest media-buying agencies are notifying local broadcasters that they need to begin using a new platform to process TV ad buys, … Read the whole story
T&S will lead all creative, strategy and execution for Nutella's U.S. business while media and PR duties remain handled by PHD and Golin, respectively. Read the whole story
Special packaging, custom content, sweepstakes and a clothing brand tie-in are all being developed to celebrate brand anniversary. Read the whole story
Why? Probably in an attempt to steal some of the holding company's thunder. Not that there was much of it at the meeting. Read the whole story
Most people think their speech sounds like a Shakespearean sonnet, but in reality, it's like what a non-Phish fan hears when they listen to … Read the whole story
BBH LA has appointed Ned McNeilage as the agency’s executive creative director. Reporting to BBH’s Worldwide Chief Creative Officer, Pelle Sjoenell, McNeilage will serve … Read the whole story
Vision care company 1-800 Contacts has consolidated its advertising and marketing account with Portland, OR-based R2C Group. The company spent an estimated $33 million … Read the whole story