The IPG intelligence arm sees a "V-Shaped" U.S. ad market recovery from the pandemic this year with steep declines in the first half but … Read the whole story
In-person visits are out as ad agency Nail Communications added a "digital door to door" component to its campaign to count the undercounted in … Read the whole story
And nearly half would view brands less favorably for not cancelling events during the global health crisis. Read the whole story
The equities research team at UBS has updated their 2020 media company risk "exposure" heat map, downgrading the outlook for America's biggest suppliers based … Read the whole story
"We believe in taking care of people first and the rest will follow," Lexus VP of marketing Lisa Materazzo tells "Marketing Daily." Read the whole story
It's all-consuming isn't it? A lot of worry, and very little relief. Read the whole story
New ad acknowledges the city's current COVID-19-related shutdown by focusing on the future. Read the whole story
