Although Bayzath's duties will align closely with new business development his role will include support, leadership and partnership with client CMOs. Read the whole story
The venture will be led by Allan Gungormez, formerly head of strategy at Hi5, who will expand O2's team as well as collaborate with … Read the whole story
Two months ago, Freddie Liversidge (bottom left), got married ... and he's still getting ads for weddings as he surfs the net. As Global … Read the whole story
Havas Group has acquired Sydney, Australia-based independent media services agency Hyland, and will integrate it into Havas Media Group as part of a broader … Read the whole story
CVS has introduced a media network that allows brands to buy ad space online and offline and will rely on its loyalty data as … Read the whole story
When COVID closed movie theaters, Lionsgate quickly pivoted to premium video on demand. Now, it had only had to create awareness of this option. Read the whole story
Earlier this year, Crunch Fitness was hitting what its head of marketing and branding calls "a really good rhythm." Then COVID-19 hit. Read the whole story
Translation, founded in 2004 by former music-industry executive Steve Stoute, will work with Disney Advertising Sales' branded-content studio and in-house creative agency CreativeWorks on … Read the whole story
Glass manufacturer O-I Glass has appointed VaynerMedia as its first integrated agency of record. The remit includes both creative and media. The business was … Read the whole story