MAD Agency Daily
Tuesday, December 1, 2020
  • Havas Media Wins Consolidated JDE Peet's Assignment

    Billings for the assignment are estimated at $300 million annually. The award followed a formal review that the global coffee and tea distributor began … Read the whole story

  • Motel 6 Appoints Barkley To Replace The Richards Group

    The appointment comes about six weeks after the motel chain fired TRG after founder Stan Richards made racist comments about the client. A number … Read the whole story

  • Industry Vets Launch TwentyTwenty Agency

    Industry veterans Thomas Bierg and Farah Dib are launching the TwentyTwenty Agency, an advocacy-driven shop specializing in strategy and creative services. Read the whole story

  • Global Ad Spend Forecast To Drop 10.2% In 2020, Linear TV Ad Spend To Decline 16%

    Worldwide linear TV advertising is expected to fall 16% -- $29.9 billion -- to $155.6 billion, the worst decline on record, according to WARC, … Read the whole story

  • GYK Antler Creates Campaign Elements For New Lottery Game Shared By Three States

    The agency won the project to create the foundational elements for each campaign, which were then shared by the lottery organizations in Maine, New … Read the whole story