The brand has selected WorkInProgress as its new creative AOR while media planning and buying has moved to Haworth. Read the whole story
More than 400 multicultural podcasts will appear in the app and advertisers are able to sponsor one show or reach across dozens of categories, … Read the whole story
Efforts focus on vaccine awareness, school safety and battling pandemic fatigue as the health crisis enters its second year. Read the whole story
- COMMENTARY
Culture describes the vision, values, beliefs, rituals, and reward systems that inform employee behavior, and more firms (most recently, The Richards Group) are making … Read the whole story
- COMMENTARY
When potentially divisive events occur, do brands stay away to avoid tarnishing the brand? The answer is not as easy as you would think. Read the whole story
COMMENTARYIt's probably a good time to talk about the elephant in the room. No, not the Republican party mascot, but the metaphor for that … Read the whole story
Under the new agreement, the partners will integrate proprietary data about off-line WOM communications from the Engagement Labs analytics platform with Dstillery's AI-based anonymous … Read the whole story
The Massachusetts Bay Transportation Authority (MBTA) is awarding Intersection an exclusive seven-year contract to manage static & digital advertising for its Boston-based bus stops … Read the whole story
