For the last two years the event has largely been online, due to the pandemic. The 2020 awards were cancelled, and this year's competition … Read the whole story
- COMMENTARY
Monica Tailor, the newly appointed global director of social practice McCann Live, shares her blueprint for expanding the social network. Read the whole story
The cream liqueur is getting its first big mainstream marketing effort since being acquired by E&J Gallo Winery in April. Read the whole story
Effie competition created two new tiers of recognition: the first-ever Global Grand Effies and the Iridium Effie, the most effective marketing effort worldwide. Read the whole story
- COMMENTARY
Just as Netflix utilizes "authentic storytelling... grounded in the local culture," it is the same when it comes to telling your brand story. The … Read the whole story
Three former top Madison Avenue execs -- Colin Kinsella, Jordan Bitterman and John Seifert -- have joined the advisory board of Faveeo, a company … Read the whole story
The funding round, led by Bregal Sagemount, represents one of the largest raised for an SEO company and brings Conductor's total valuation of $500 … Read the whole story
The initial idea was to create an internal resource, but ultimately, the shop decided clients and other agencies might benefit, as well. Read the whole story
McCann today announced senior promotions in North America. Shayne Millington and Pierre Lipton will serve as Co-Chief Creative Officers at McCann New York. They … Read the whole story
