The enhanced MMI will continue to be led by CEO Maggie Malek. Barry Lowenthal, who led Media Kitchen, assisted with the transition and has … Read the whole story
Tony Weber joined Wunderman Thompson in 2017 as principal consultant where he led digital transformation initiatives for clients in the retail, healthcare and CPG … Read the whole story
For those eager to get in touch with their inner winter, the beer-inspired shanty makes it easy. Read the whole story
A new "pay-with-change" ad model will require sponsors to be certified as promoting gender equality and will only carry ads that do the same. Read the whole story
The finding may indicate that consumers are more receptive to contextual advertising. Read the whole story
The company has confirmed the departure and TikTok's global chief operating officer Vanessa Pappas will fill in for Tran until the company finds a … Read the whole story
She succeeds Benjamin Jankowski who is retiring from Mastercard. Read the whole story
Broad, location-based targeting and contextual ads are the exceptions. Read the whole story
Cookie-free data unions will become key components to understanding the complexities of consumer behavior. These permission-based platforms address the challenges and opportunities of the … Read the whole story
Instagram campaign for sexual-pleasure serum invites women to play sex bingo, share their experiences and stories. Read the whole story
Cincinnati-based agency Empower has appointed Brett Mowry senior vice president of Intelligence. Prior to Empower, Mowry held leadership positions across several global marketing … Read the whole story