Despite global uncertainties in geopolitics and economics, IPG has updated its revenue target for 2022. It also reported a 13.8% increase in Q1 total … Read the whole story
MarketerHire is launching a new service called MarketerHire For Agencies to help Adland quickly staff up (or down) according to needs. It is primarily … Read the whole story
The "finger-lickin' good" campaign is geared to millennials. The food is the centerpiece, not the fictional colonel, who plays a supportive brand role. Read the whole story
Ready for the big switch? Instead of "It's Finger Lickin' Good," it's now "THAT'S Finger Lickin' Good." Read the whole story
First begun as D2C brand in 2019, Zevo soon moved to B&M, "awakening a sleepy category that about half of U.S. households opt-out of." Read the whole story
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Like so many in our industry and around the world, I want to help. Read the whole story
It marks the decade-old agency's sixth office opening and third in the past two years. The other offices include Miami, Madrid, Sao Paulo, Buenos … Read the whole story
The campaign taps into an audience that sees curiosity as a virtue. Read the whole story
Colle McVoy has been named media & creative agency of record for tire maker Goodyear. The agency posted the news on its Twitter site … Read the whole story
