by Fern Siegel
The eclectic selections run the gamut from Jeff Goodby, who helped create an innovative agency, to Bill Imada who focuses on multicultural markets. Read the whole story
by Joe Mandese
Citing stronger-than-expected Q3 results, the long-time ad forecaster now calls for 2023 and 2024 to expand 5.9% and 5.2%, respectively. Read the whole story
by Fern Siegel
BlueTriton's CMO said the new assignment will "help our portfolio engage, differentiate and breakthrough in a crowded landscape." Read the whole story
by Fern Siegel
A former Adevinta executive, Dhawan said she wanted to "capitalize on the significant market opportunity ahead" for S4. Read the whole story
by Laurie Sullivan
Google ad exec Vidhya Srinivasan will step into Jerry Dischler's role, spearheading Google's ad efforts around the Chrome web browser as the company phases … Read the whole story
by Wayne Friedman
Overall Q3 national TV/video advertising, including that of streaming TV, dipped 3.2%, according to Madison and Wall's projections. Read the whole story
by Danielle Oster
"A Whole Universe" includes visual elements resembling recognizable astronomical phenomena like a black hole, lagoon nova, and supernova. Read the whole story
COMMENTARY
by Elise Stieferman
Content is king, so it's key to ensure the content you are receiving from these partnerships is effective and adds value for your audiences. Read the whole story