Mad Blog
by Barbara Lippert, Columnist
Even if you think you could be a potential juror, these days, who could come up clean after teams of lawyers comb through your social media posts? Read the whole story
by Fern Siegel
Dang developed its own a blueprint for marketers, a user-centric process it calls Next-Gen Centricity. Read the whole story
by Fern Siegel
A cross-border campaign created by adam&eveDDB calls on loyal fans to help each other. Read the whole story
by Fern Siegel
The campaign features four athletes competing in the Paris 2024 Olympics. Read the whole story
by Steve McClellan
Benitez, who grew up in Argentina and Puerto Rico, is a 15-year-plus industry veteran. She previously served at The Community, McCann, KBS and BBDO. Read the whole story
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by Richard Whitman, Columnist
The "grand opening" as Stagwell called it, in the Blue Fin Building followed strong growth in 2023 for the company's EMEA agencies which collectively … Read the whole story
by Colin Kirkland
YouTube is launching a "Select Shorts" ad offering to give advertisers the ability to engage audiences across a variety of content genres by placing … Read the whole story
COMMENTARY
by Les Luchter, Staff Writer
The lightly branded message encourages consumers to explore the possibility of non-opioid pain relief options with their doctors. Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Emails sent to members of Congress are incredibly powerful, much more so that most people think. Read the whole story