Mad Blog
The ad generated enough human rage that if "Dear Sydney" had been a frog, it would have been boiled alive. Read the whole story
The refreshed design system will function as a framework for reusable design components, guidelines, and standards that maintain a consistent and cohesive user experience … Read the whole story
The new entity launches with two clients: Whataburger and Deep Eddy Vodka. Read the whole story
Running through September, the campaign features a busy, charged city. Read the whole story
A new campaign from Greatest Common Factory takes to Olympic TV, positions the disruptor exchange as consumers' oasis from misleading energy marketing claims. Read the whole story
The "passion" displayed in the ads is outrage and anger-nobody likes being wrong. But the ad's voiceover cleverly flips the script, suggesting that players … Read the whole story
A deal is not certain, but Mars is exploring a possible acquisition, according to a Reuters report. And if it does happen, another agency … Read the whole story
As global stock markets have plummeted over fears of a U.S. recession, how much will this impact the ad industry? Earlier last week, some … Read the whole story
Ebdy moves from Chief Strategy Officer of OMD UK. Peters becomes Chief Strategy & Effectiveness Officer of the Omnicom unit. Read the whole story
COMMENTARYFoursquare will give advertisers the ability through data to confirm whether ads influence an increase in consumer spending in stores. The product, Sales Impact, … Read the whole story
She will also play a role in all MarTech initiatives. Read the whole story
New York-based independent ad agency StrawberryFrog, has promoted Nick Sonderup to Co-Chief Creative Officer alongside Tyler DeAngelo. He joined the agency full time … Read the whole story
