A new report from COMvergence finds that deal activity fell 37% last year for a total of just 52 transactions. From 2016 through 2024 … Read the whole story
The consensus projection among analysts was that the decline would be 4.1% so it beat expectation in that context. The company also beat profit … Read the whole story
This is Terri & Sandy first work for the cosmetics brand. Read the whole story
The integration allows the agency to deliver larger campaign executions while strengthening Narrative's AI, experiential and tech elements. Read the whole story
That's according to a new survey from Stagwell's Harris Poll. Nearly half of the same cohort believe AI has made college irrelevant. Read the whole story
The new agency offers cultural fluency and strategic expertise to reaching a key demographic. Read the whole story
Economic instability and the impact of tariffs in 2025 could be overcome if marketers take the correct path by watching performance and following key … Read the whole story
- COMMENTARY
To build a brand that lasts, organizations and their teams must learn to navigate changing tastes while staying flexible enough to evolve with your … Read the whole story
COMMENTARYIn advance of the ANA's Advertising Financial Management Conference, I sat down for a no-holds-barred conversation with Acadia CEO and Co-Founder Jared Belsky to … Read the whole story
COMMENTARYAs the news of a 10% minimum tariff on all foreign trade partners has swept over the nation and sent markets reeling, business leaders … Read the whole story
The brand is determined to simplify eye care. Read the whole story
Previously, he was director, commercial strategy at frog. Read the whole story
Marketing agency group Acceleration Community of Companies (ACC) has elevated Scott Floyd to Chief Community and Performance Officer. In his new role, Floyd will … Read the whole story
