The first step, it said, was to solicit comments from "interested parties," with comments due by May 21. Read the whole story
The remit is to transform Earth Breeze from a DTC brand into a household name in retail. Read the whole story
Pullem is based in Tokyo and brings 30 years of global media management experience at agencies and marketers to the role. Read the whole story
Classes will be held on site at participating marketers' corporate offices and Instructors are being recruited from the leadership of dozens of Dawn agencies. Read the whole story
The trade group World Federation of Advertisers says Texas courts lack jurisdiction over Musk's ad boycott allegations. Read the whole story
Developed with pediatricians, the brand includes DHA Omega-3, choline and prebiotics. Read the whole story
Microsoft plans to shutter its demand-side platform, with the ad division informing clients the ad-tech unit no longer aligns with its AI priorities. Microsoft … Read the whole story
In advance of the upcoming ANA In-House Agency Conference, I sat down with long-time "Ad Age" editor turned agency and marketing executive to discuss … Read the whole story
Video is the leading content format, followed by text, Wondercraft reports. Read the whole story
Nice&frank positions the ice cream as something to savor. Read the whole story
The assignment begins August 1. Read the whole story