Le Truc's creative gives the brand a cinematic moment. Read the whole story

S4 Capital Executive Chairman Martin Sorrell led a discussion at Cannes Thursday about advances in AI video creation and the implications for brands and … Read the whole story

The effort was created by AKQA for Museum For The United Nations-UN Live and Spotify, and introduced "Nature" as a recording artist. Read the whole story

The latest and third Grand Prix (Brand Experience and Activation) was awarded to 'Caption With Intention" at the Cannes Lions Festival's Thursday night awards … Read the whole story

HMN originally won Wolverine's media AOR business in September 2023, following a review consolidating its roster of multiple media shops representing 13 brands, including … Read the whole story

Sponsorships are the second-biggest source of revenue for the NBA and its teams after media rights deals. Read the whole story

Google's expanded commerce media suite gives brands and retailers AI-powered tools across platforms including Search, YouTube, and Display & Video 360 to optimize campaigns, … Read the whole story

As Pope Leo XIV laid out his priorities this week, he called AI an "existential threat" as ad execs at Cannes discussed how it … Read the whole story

She won a Cannes Lion for the "Shot on Faber-Castell" campaign. Read the whole story

The agency was named lead creative partner. Read the whole story