Omnicom Advertising was announced in mid-2024 and took effect in January of 2025 as the company was making integration plans related to its IPG … Read the whole story

PMG's roster in the category includes Tripadvisor and Best Western. Read the whole story

Ads illustrate the company's local expertise and numerous resources. Read the whole story

The award comes less than a month after the fast casual eatery selected Canvas Worldwide as its media agency. Read the whole story

The documents reveal WPP's suggestions for avoiding triple bids. Steve Davies, CEO of the APA, calls it "a serious threat to the free market … Read the whole story

Madison and Wall this morning upgraded its worldwide and U.S. ad-spending growth estimates for this year and next, boosting MediaPost's composite forecast for both. Read the whole story

"Most hybrids are either very fuel-efficient, or they can be powerful. Ours are the best of both worlds," Kia CMO Wager tells "Marketing Daily." Read the whole story

A custom site created by 72andSunny, Los Angeles, tracks the swear count and includes the driver scanner radio, which is full of action and … Read the whole story

Fintech brands face greater challenges gaining visibility in AI-generated answers than brands in other sectors, but rank high when their product offerings span several … Read the whole story

Cyclical events continue to drive strong ad growth during the first half of 2026. Macroeconomic concerns have eased amid a resilient consumer market, playing … Read the whole story

ChatGPT went to work like a personal shopper, Claude treated the quest more like a research project, and Gemini functioned as a tiebreaker. Read the whole story