For better or worse, people are getting seriously pumped for the upcoming presidential debates. To harness some of this excitement, Twitter plans to stream Bloomberg Television's live broadcast of the … Read the whole story
At a time when the field of conversational marketing is heating up on Madison Avenue, Google officially launched its latest entry into the field: … Read the whole story
According to a new study and report by OpenMarket, SMS is the first choice for customers age 18-34 engagement, with texting cited as the … Read the whole story
Mobile apps close far more deals than other online shopping services and convert three times more shoppers than the mobile Web, according to a … Read the whole story
Mobile apps have been holding their own in the world of shopping, but consumers are doing a lot more than that with apps. More … Read the whole story
After years of decline, mobile-streaming services like Spotify and Apple Music are helping music sales achieve something of a recovery. Through the first half … Read the whole story
According to a new Ooyala study on second-quarter video usage released Wednesday, mobile devices now account for 51% of all online video views -- … Read the whole story
Already offering nearly 14 million addressable TV households through DirecTV, AT&T will add DirecTV TV Everywhere content through mobile Web sites on some 30 … Read the whole story
When Advertising Week approaches each year, I imagine the anticipation and sudden flurry of activity we marketers experience is a bit like award season … Read the whole story
Random iPhone App of the week: MINDS + ASSEMBLY created the LoveTapp app for pharmaceutical company, Orexo. This app is an anonymous, emotional network … Read the whole story