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comScore, which holds its annual industry summit in New York Tuesday, this morning announced the rollout of a cross-platform audience measurement service combining TV and digital audience estimates.
The product, … Read the full story by Joe Mandese

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Global ad growth is now pegged at 4%. Spending growth in North America will lag the global pace this year -- at 3.5% -- although growth in the region will … Read the full story by Larissa Faw

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Conde Nast this morning announced a restructuring of its executive suite, naming Robert Sauerberg to succeed Charles Townsend as CEO in January 2016. Townsend, who has been CEO since 2004 … Read the full story by Joe Mandese

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Automate Ads, a Palo Alto-based digital ad tech startup, has has announced the launch of a new product dubbed "Automation Tasks." As its name suggests, the new tech automates "tasks." Read the full story by Tyler Loechner

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Further positioning itself as a platform for newsmakers, Facebook is making its Mentions and Live features available to public figures and professional journalists with verified profiles. They can use
Mentions … Read the full story by Gavin O'Malley
Commentary
The "fear of missing out," better known by the acronym FOMO, is a real psychological phenomenon with negative consequences for social media users who are affected by it, according to … Read the full story by Erik Sass

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Digital ad tech firm Centro has announced a partnership with WSI, a network of digital marketing consultants located in over 80 countries. As a result of the partnership, WSI consultants … Read the full story by Tyler Loechner

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Hispanic-focused OOH company iKahan media has teamed with do it outdoors, a mobile billboard company. do it outdoors will gain access to iKahan's recently launched digital billboard network, based in … Read the full story by Ben Frederick

Commentary
Connecting things can be a bit more complex than it may appear. The Clapper, a sound-activated electrical switch that lets people turn lights on or off by clapping, has been … Read the full story by Chuck Martin

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Digital radio ad tech firm AdsWizz has announced the appointment of Pierre Naggar as VP of programmatic demand, Europe. Read the full story by Tyler Loechner
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Fyber, a supply-side platform based in Berlin, announced today that its mobile video product has seen a 250% increase in weekly revenue between May and August 2015. Parallel to that … Read the full story by Ben Frederick

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Visa's 403% increase in digital engagement was supported by the presentation of the 'Sunday Deal from Visa Checkout & Pizza Hut'. The brand tracked the largest percent increase in engagement … Read the full story by Erik Sass

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Ad-blocking software in browsers might have a much deeper effect on a variety of advertising metrics than the industry first believed, impacting everything from Web page load time speeds to … Read the full story by Laurie Sullivan
Commentary
MFS will convene a room full of owners and top managers from across the media ecosystem to share experience, expertise and most of all truth in their mutual search for … Read the full story by Bob Garfield