S4M (Solutions for Mobile, a mobile-focused ad-tech platform), released the findings of a global study Tuesday showing that the mobile market is missing out on an additional $10 billion in … Read the full story by Ben Frederick

Traditional media companies are looking to bolster their digital media presence and expand reach among younger adults through acquisitions targeting rapidly growing online publishers. The trend continued with Tuesday's announcement … Read the full story by Erik Sass

Confirming a week of rumors, Twitter on Tuesday announced plans to cut up to 8% of its workforce, or as many as 336 staffers. The news comes on the heels … Read the full story by Gavin O'Malley

Toyota, Yahoo and Live Nation will create original content highlighting new and emerging musicians from Toyota-sponsored music festivals across North America and stream concerts live on Yahoo. Read the full story by Laurie Sullivan

Cross Pixel Media, a data management platform that enables advertisers and agencies to create customized audience segments of consumers on programmatic exchanges that match a brand's or agency's target, is … Read the full story by Joe Mandese

Mobile mediation platform AerServ announced a 300% increase in it's in-app mobile video sales over the past 12 months today. Globally, online video ads are expected to grow by 22% … Read the full story by Ben Frederick

Some senior media executives are at odds about whether selling TV programs to Netflix, Amazon and other digital video platforms is good for business in the long term for content … Read the full story by Wayne Friedman