Cheetah Mobile, a Chinese software company, announced its recent acquisition of News Republic, a mobile news service that aggregates content from leading newspapers around the world. Read the full story by Ben Frederick
Email marketing company Campaign Monitor released a new marketing automation feature on Wednesday that makes segmentation as easy as drag-and-drop. Read the full story by Jess Nelson
Virtual reality and augmented reality may be traveling in the same basic direction but for agencies and brands, they're on different roads. The SapientNitro display at the annual eTail East … Read the full story by Chuck Martin
Online publication The Drum and the Trade Desk have partnered to analyze the state of programmatic video in 2016, releasing a study showing rapidly increasing adoption of programmatic video across … Read the full story by Philip Rosenstein
Vice Media site Broadly is losing its founder and editor-in-chief, Tracie Egan Morrissey, just a year after the women's interest site launched. Read the full story by Sara Guaglione
Business intelligence platform CrunchBase is offering a new Autopilot messaging application that the company says boosts performance. Read the full story by Jess Nelson
While one doesn't necessarily exclude the other, new research does find that 44% of Millennials now own a smartwatch, while just 43% cite Facebook as their preferred social network. Read the full story by Gavin O'Malley
The campaign, created by 72andSunny, centers on a zombie geofilter rollout that features "rabid zombies" lunging into focus from the perimeter. The concept is inspired by the setting of 1980s … Read the full story by Larissa Faw
Consumers have a victim mentality about advertising now. They feel like they are being stalked. Read the full story by George Simpson