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Search experts and those that rely on positive and personal mobile experiences to market and advertise their products and services are diverging from Google's latest Accelerated Mobile Project (AMP)
news … Read the full story by Laurie Sullivan
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In Microsoft's world, chatbots talk with consumers on retail Web sites and humans have conversations with animated characters in video games. Bing and Cortana learn from human behavior, as do … Read the full story by Laurie Sullivan
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The new ratings represent the audiences of linear TV programming viewed on computers and mobile devices. The deal also allows local stations to have an in-depth look at consumers' viewing … Read the full story by Wayne Friedman
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According to a new survey from DemandWave, 82% of BtoB marketing execs say videos and blogs dominate their content worlds. But both are far down on the list when those … Read the full story by P.J. Bednarski
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Research describes the technology as being able to hallucinate the missing details and pixels to sharpen the image. Read the full story by Laurie Sullivan
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A new report finds Apple's iOS platform is 50% more prone to fraudulent traffic than the Android mobile platform. Read the full story by Tobi Elkin
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Mobile ad platform InMobi said it's partnering with mobile data exchange adsquare to create a suite of in-app audience targeting solutions for brand advertisers in Europe. Read the full story by Tobi Elkin
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"With Millie, we're imagining a world where brilliant women are the stars," GE CMO Linda Boff tells "Marketing Daily." Read the full story by Aaron Baar
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"We found that mobile convenience is really what's driving [things]," Melissa O'Malley, director, global initiatives at PayPal, tells "Marketing Daily." Read the full story by Aaron Baar
Commentary
Close on the heels of a Maryland court's dismissal of Melania Trump's first libel lawsuit against the Daily Mail's publisher, Mail Media Inc, her lawyers have filed a new suit … Read the full story by Erik Sass