Yahoo board member Thomas McInerney, the former CFO of IAC/InterActive Corp.,who joined the company in 2012, will serve as CEO Read the full story by Laurie Sullivan
Under the terms of the new licensing deal, Tronc will use the Washington Post's Arc to power all its digital properties, starting with the LAT and other pubs to follow, … Read the full story by Erik Sass
Four months after revoking Geofeedia's access, Facebook has explicitly prohibited developers from using its data for surveillance. Read the full story by Wendy Davis
eBay is preparing to introduce a variety of product pages and ad units to help brands drive sales across the marketplace, with a team of more than 30 ad specialists … Read the full story by Laurie Sullivan
"We think this is one of the worst rules that has been put forward in some time," ANA executive vice president Dan Jaffe says. "One way or another, it needs … Read the full story by Wendy Davis
Walt Horstman, a pioneer of programmatic TV advertising, has joined TiVo Corp. as SVP/GM of analytics and advertising, a role that will put him in charge of both the data … Read the full story by Joe Mandese
Microsoft's Playable Ads mobile ad unit, previewed last week, lets mobile users interact with ads and apps without the need to leave the application they are in. The new ad … Read the full story by Laurie Sullivan
Shoppers are searching for different information at different points in the buying process. Generic terms peak at the beginning, while financing is more important toward the end. Read the full story by Tanya Gazdik
Nearly one in three emails during the 2016 holiday season contained a promotional offer of some kind, according to new research released Monday by Yes Lifecycle Marketing. Read the full story by Jess Nelson
Tickr, a real-time performance management platform said it would acquire Market.Space, a company that provides visualizations of competitive data in real time, across a variety of online sources, including news, … Read the full story by Tobi Elkin