Hold off on that magazine turnaround talk. Yes, the Publisher’s Information Bureau has logged its second straight month of healthy increases. Yes, some key … Read the whole story
As it meets with Hispanic broadcasters in Los Angeles this week, Arbitron has revealed it intends to switch to a weighting system based on … Read the whole story
What’s the biggest challenge permission email marketers face today? Most say it’s Spam, some argue it’s the poor quality of email lists, others maintain … Read the whole story
For the sixth time in seven weeks, CBS pushed ahead of the pack in ratings with four shows in the top 10 and a … Read the whole story