E-mail sites proved popular with online marketers last month, garnering 49 percent of online ad impressions tracked by Nielsen//NetRatings AdRelevance--up slightly from 48.7 percent … Read the whole story

The Interpublic Group of Companies is in negotiations to buy a .5 percent stake in the company, spokespeople for the companies confirmed Monday. IPG … Read the whole story

Online ad network Burst Media Monday launched a new network, Burst Direct, which centers on direct response online campaigns. Read the whole story

As social networking sites continue to capture online eyeballs, the number of these sites appears to be mushrooming. Today, the latest example, an ad-supported … Read the whole story