Blog word-of-mouth marketing company PayPerPost plans to acquire key assets from Performancing LLC and its network of some 28,000 bloggers. PayPerPost, which connects bloggers … Read the whole story
Marketing services company Alliance Data Systems Corp. has agreed to purchase Abacus, which manages databases for catalog companies, from DoubleClick for $435 million. Seven … Read the whole story
Online holiday spending in 2006 increased 26% over last year to $23.11 billion for the nearly two-month period ending Dec. 26, according to data … Read the whole story