In a deal that could dramatically change the way big ad agencies buy online display advertising, Donovan Data Systems this morning unveiled a new … Read the whole story
Social media programs generate a torrent of data from fans to wall posts to rate of pass-along and poll results. But how should all … Read the whole story
David Eun, the man tasked with revitalizing AOL's content strategy, is leaving the company as part of a broader post-Huffington Post acquisition restructuring. Arianna … Read the whole story
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Yu Stin Ki Pu, a tiny development company in a suburb of Fuzhou, has rocketed to prominence on the sudden popularity of its $3.99 … Read the whole story
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In general, SEO firms advertise themselves on the basis of getting results. Customers usually don't ask in detail how SEO is performed and aren't … Read the whole story
Google laid out "three laws of display advertising physics" -- a play on the theory of relativity, fusion and perpetual motion -- to help … Read the whole story
Every action creates a reaction. Research from GroupM Search and comScore released Thursday reveals 40% of consumers using search in their path to purchase … Read the whole story
In the face of legal woes and industry-wide anti-tracking efforts, behavioral ad network Interclick moved forward this week with the launch of its own … Read the whole story
A national bloggers organization is urging a judge to reject the proposition that a Web user who allegedly reposted a single article from the … Read the whole story
