In a bid to maximize the benefits of its global search operations, Omnicom Media Group is re-branding search agencies it uses in 40 countries … Read the whole story
A month after releasing 60 new Timeline apps, Facebook touted initial results showing big increases in sign-ups and traffic for sites including Pinterest, Foodspotting … Read the whole story
Publishers are seeing more of their mobile content being consumed on a massive scale by audiences. Those that want to capitalize on this trend … Read the whole story
During the fourth quarter of 2011, video ad volume growth outpaced video viewing volume growth for the second quarter in a row. That's according … Read the whole story
Video plays on tablets, mobile devices and connected TVs nearly doubled in the fourth quarter of 2011 over the third quarter. At the same … Read the whole story
Velti plans to debut a new private exchange for premium publishers. Krishna Subramanian, chief marketing officer at Velti, says it is the only exchange … Read the whole story
Pharmaceutical companies spent billions in advertising last year, but search only accounted for 2.6%. New research from GroupM shows that 42% of consumers filling … Read the whole story
Faced with reports that app developers are scooping up iPhone users' address books without their permission, Apple said it intends to put a stop … Read the whole story
Blekko has begun to test search ads on its site through feeds from Google and Bing. It works with brands through ad networks, but … Read the whole story
A new report from Juniper Networks underscores the downside of the Android Market's hands-off approach to approving apps. In its annual Mobile Threats Report, … Read the whole story
Both People.com and AOL.com have launched tablet-optimized sites this week. Unilever is supporting the People launch with a campaign designed specifically for a tablet … Read the whole story