Advertisers will spend 2.3% more -- about $3.28 billion -- in the U.S. to advertise on Yahoo this year, and 7% more -- about … Read the whole story
If a picture is worth a thousand words, what's the value of a voice? That's what Madison Avenue is about to find out as … Read the whole story
Amazon has announced its acquisition of popular book recommendation site Goodreads. Terms of the deal, expected to close in the second quarter, were not … Read the whole story
The success of social and email marketing are not mutually exclusive, new research suggests. On the contrary, social features -- like icons that let … Read the whole story
Siding against Amazon and Overstock, New York's highest court upheld a 2008 state law that requires some online commerce companies to collect sales tax … Read the whole story
The version number update to Twitter's video app Vine adds features that marketers could find especially helpful. With its iOS update available over this … Read the whole story
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You can't please everybody, nor should you try. But you can't ignore everybody, either. You do not exist without them. And is there any … Read the whole story
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Advertisers continue to face a difficult challenge in finding a perfect balance of marketing one cohesive brand that speaks to two similar -- yet … Read the whole story
