Siding against Google, a federal judge has denied the company's bid to dismiss a potential class-action lawsuit by an AdWords advertiser who says he … Read the whole story
BlueKai will license publisher data collected by mobile marketing firm Velti. Through the deal, brands and agencies using BlueKai's Data Activation System will have … Read the whole story
Microsoft's search engine Bing returns in queries five times as many Web sites containing malware as Google. Google achieved the best results -- or … Read the whole story
With the rise of social media, "influencers," and buzz marketing, "social scoring" has become an industry unto itself. Klout, for one, has emerged as … Read the whole story
Google's Android operating system (OS) continues to gain market share from Apple, according to two analyst firms. One estimates the total tablet market at … Read the whole story
As women continue to play the key role in household purchasing decisions, advertisers might be encouraged that their video consumption as a group continues … Read the whole story
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A la carte digitally delivered TV is a non-starter. Except that it's now here. Cord-cutters can now have access to almost everything cable offers … Read the whole story
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Facebook recently launched "Airplane," its second-ever TV spot, via Best Agency in the World (and that's a fact, son!), from Wieden+Kennedy/Portland -- and it's … Read the whole story
