Omnicom Media Group will tie together online services and build out physical data hubs with support from Salesforce and its marketing cloud technology. Annalect, … Read the whole story
Social networking service LinkedIn is asking a judge to slam the courthouse door on a user who is trying to bring a class-action lawsuit … Read the whole story
Yahoo Small Business on Monday will launch Yahoo Localworks to help companies generate leads and become more visible through search query results, directories and … Read the whole story
The video ad marketplace continues to resemble the story of David and Goliath, with BrightRoll and Google battling it out for the most impressions … Read the whole story
What Apple CEO Tim Cook called the biggest overhaul of iOS since the iPhone's launch, a revamped mobile platform, also included other updates that … Read the whole story
Growth prospects for U.S. ad spending this year haven't been all that bright, with most forecasters predicting increases in the low single-digit range on … Read the whole story
Second-screening remains slow out of the gate for sports viewers, according to new research. Results show that in the past two years only 4% … Read the whole story
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The big daddy of all advertising award shows, the Cannes Lions International Festival of Creativity, kicks off on June 15. But this season, alongside … Read the whole story
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Advertisers need to capitalize on the revenue potential that dual screen will bring. For marketers, dual-screen advertising opens the door to creative that is … Read the whole story
