Overshadowed by its agreement to buy Adap.tv for $405 million, AOL also reported strong second-quarter revenue on Wednesday. Beating analysts' expectations, better advertising trends … Read the whole story
Algorithmic content publisher Demand Media this morning reported a healthy gain in second-quarter revenues, but acknowledged that changes in the way major search engines … Read the whole story
In a development bound to send ripples across both Madison Avenue and the television industry, a new "audience-buying" platform has quietly rolled out an … Read the whole story
With an onslaught of possibilities to display ads online, marketers find nirvana in building the ad once and serving it on multiple search engines … Read the whole story
Millennial Media has entered into a partnership with Latin American mobile ad network Adsmovil to help expand its presence in the region. Adsmovil will … Read the whole story
Instagram on Wednesday released the latest version of its photo- and video-sharing app, allowing users to upload videos from their media library. Read the whole story
Filling a seat left vacant for over a year, social media marketer Shift is expected to name Facebook alum Paul Ollinger as its new … Read the whole story
Improving customer satisfaction means fostering online services that allow consumers to help themselves -- especially in mobile, where demand for such tools continues to … Read the whole story
As apps increase in number and Web traffic continues to shift toward mobile devices (which accounted for a staggering 21% of web traffic in … Read the whole story