The Better Business Bureau said Friday that a Web site operated by book publisher Harper Collins, the Ruby Redfort site, did not comply with … Read the whole story
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Just as advertising reflects the world around us, the legal issues presented by marketing do the same. In our increasingly technological world, three trends … Read the whole story
Despite rampant competition, investments in social and mobile distribution helped Salon Media Group finish 2013 on a high note. Ad revenue hit $1.8 million … Read the whole story
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Cyber-bullying is a major online problem. While 31% of teens reported being the victim of online bullying, only 41% of these have told an … Read the whole story
Trulia, an online marketplace for home buyers, renters and real estate professionals, is planning its first national marketing campaign after hiring Kira Wampler as … Read the whole story
The company, makers of John Frieda, Jergens and other well-known brands, and its incumbent agency KBS+P are parting ways after 10 years. This review … Read the whole story
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Retailers are rushing to deploy in-store short range wireless contact with customers. But devices like Apple's iBeacons will not only help push content to … Read the whole story
Over the last few years, marketers have been paying more attention to the growing population of acculturated Hispanics in the U.S., including younger adults … Read the whole story
Barbie is down on her luck, and no one could blame her for getting a little desperate. Mattel, which recently revealed that Barbie's sales … Read the whole story
