by Wayne Friedman
Launching a new advertising system, based on what it claims is the "largest footprint of linear TV inventory," Simulmedia is starting a new data-driven … Read the whole story
by Wayne Friedman
Dish Network and T-Mobile may be looking to join the race among TV providers and telecommunications companies in potential mergers. A new report says … Read the whole story
by Tyler Loechner
Quantcast, an audience measurement and real-time advertising firm, on Thursday announced it has acquired Ad Performance, a Nordic digital ad platform for performance advertisers. … Read the whole story
by Wendy Davis
Yahoo was hit this week with a new potential class-action lawsuit alleging that it violates Web users' privacy by scanning emails in order to … Read the whole story
by Sarah Mahoney
R. Danielle Bailey, research director and head of data partnerships for L2, the digital think tank, says it's a watershed moment for social media: … Read the whole story
by Tyler Loechner
DSPolitical, a digital ad network exclusively for Democratic campaigns that allows nominees to reach likely voters, this week announced the appointment of Kevin Walling … Read the whole story
by Karl Greenberg
It puts DraftKings, as Marquee Partner of MSG's New York Liberty WNBA team, gets its logo on team jerseys. DraftKings will also be Official … Read the whole story
by Larissa Faw
The Publicis-owned agency is hiring Jon Reily (from Amazon) and Steve White (from R/GA) as VPs of commerce strategy. Reily will be responsible for … Read the whole story
by Gavin O'Malley
Twitter should merge with Google, or, at the very least, become more fun and easier to use, pump up its Periscope service, and spotlight … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Americans might use loyalty cards for discounts, or surf the Web through a store's free WiFi, but that doesn't mean that they want information … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
While ISIS members aspire to "martyrdom," this may not have been quite the glorious end they were seeking: earlier this year the U.S. Air … Read the whole story