Search & Performance Marketing Daily
Thursday, February 18, 2010
  • Maximizers Vs. Satisficers: Why It's Tough To Decide

    Decision-makers use two different strategies: a compensatory one where they weigh all the options, and a non-compensatory one where they start eliminating candidates based ... Read the whole story

  • First Page Or Bust: 95% of Non-Branded Natural Clicks Come From Page One

    A study on SERP click rates found that the sites surveyed received more than 95% of all their non-branded natural search traffic from page-one ... Read the whole story

  • Fortune 500 Companies Fail At SEO

    Fortune 500 companies fail at search engine optimization, and many still don't link paid-search keywords to SEO campaigns, although they collectively spend about $3.4 ... Read the whole story

  • Microsoft, Yahoo Have U.S. And E.U. Clearance To Move Forward On Search Deal

    Microsoft and Yahoo received approval from both the U.S. Department of Justice and the European Union to move forward on the search deal aimed ... Read the whole story

  • Local 3D Search Company EveryScape Lands $6 Million

    EveryScape, a startup that has created 3D photorealistic streetscapes for 20 cities, has secured $6 million in third-round venture funding led by SK Telecom ... Read the whole story

  • Google Buzz Could Become Web's Open Social Hub

    On the surface it may appear that Google simply created Buzz as a social network add-on for Gmail. But in reality the Mountain View, ... Read the whole story