Search & Performance Marketing Daily
Wednesday, July 21, 2010
  • Yes, In-Text Ads Can Work

    Apparently, in-text advertisements, those seemingly annoying little ads that pop up when someone moves a cursor over a hot-linked piece of text in an … Read the whole story

  • Don't Believe Everything You Read In The Paper

    The New York Times recently published an op-ed piece entitled "The Google Algorithm," which detailed reasons why the company's growing influence should be subject … Read the whole story

  • Will Google's Acquisition Of ITA Damage The Online Travel Industry?

    To those who are not in the travel industry, the July 1 announcement that Google has agreed to acquire flight information software company ITA … Read the whole story

  • Choice Architecture: Why Search Can't Be Totally Objective

    I am reading a wonderful book. It's called "Nudge," by Richard Thaler and Cass Sunstein, and it deals with the way seemingly small factors … Read the whole story

  • Google Dethroned By 'All Other' Category

    Google may own the market for paid-search advertising and queries, but when it comes to customer satisfaction the Mountain View, Calif. company took a … Read the whole story

  • Paid-Search Advertising Becoming Ticket For Small Business

    Small businesses in jewelry, loans, mortgages and recruitment services significantly increased spending for search engine marketing and advertising in Q2 2010. Loan companies spent … Read the whole story

  • Google Invests In Paid-Search Marketplace Trada

    Google Ventures has led a Series C venture capital round with founding investor Foundry Group, infusing $5.75 million in paid-search marketplace Trada, the companies … Read the whole story