Telmetrics' VoiceTrends, which analyze the sentences in consumer calls to determine intent, allows the "art of science to improve the art of marketing," according to Bill Dinan, Telmetrics president. "We … Read the whole story
Marketers looking for a digital search engine marketing (SEM) technology company, but not familiar with Kenshoo, could be in for a surprise. The Israeli-based … Read the whole story
Google recently announced that page loading speed is now a signal within its SEO ranking algorithms. This forces many organizations into a serious conundrum … Read the whole story
All the news this week in the search business is about Google Instant and how SEO is now dead. If you follow the same … Read the whole story
Yesterday, Google announced the formal launch of Google Instant, a new feature in its core search product that automatically provides real-time recommendations as you … Read the whole story
As I mentioned a few weeks back, I'm reading Nicholas Carr's book "The Shallows." His basic premise is that our current environment, with its … Read the whole story
"No one's really connecting themselves to that emotional reason for why we use search in the first place," says Erick Soderstrom, vice president of … Read the whole story
How do those holding the purse strings perceive paid-search marketing when it comes to allocating budgets? About 44% of organizations believe PPC marketing remains … Read the whole story
YouTube took another step forward Monday in preparation for launching a live video streaming service for Google TV. The service launches a trial with … Read the whole story
The abbreviation for the search engine marketing domain name goes up for auction later this month. SEM.com LLC will put SEM.com up for sale. Read the whole story