Online advertising is going through a Frankenstein phase. A bold statement, yes, but let me explain how the modern Prometheus will become the social network. I'll preface the following by … Read the whole story
I have recently written about how an increasing amount of early funnel search activity is moving outside the main engines to social communities, most … Read the whole story
Earlier this week, Microsoft and Facebook held a press event to announce a new module coming to Bing. In essence, Bing is now a … Read the whole story
As I was putting the finishing touches on another column, my friend Karl came into my office for a scheduled meeting and, in passing, … Read the whole story
Following your favorite celeb or technology idol online will become a little easier next week. A real-time search engine turned social site, Justspotted.com, will … Read the whole story
Search engine marketing has long offered methods to target consumers with high-converting paid-search ads based on consumer intent, but Magnetic and Tumri created a … Read the whole story
Uncertainty about the Microsoft and Yahoo search integration and a host of unanswered questions have advertisers trying to sort through paid search marketing on … Read the whole story
Scientists have always looked to the heavens for answers, and now Google will give others that opportunity too. The Mountain View, Calif. tech company … Read the whole story
Google has agreed to pay $3.5 million to settle a class-action lawsuit alleging that it used a misleading registration form that tricked marketers into … Read the whole story